November 4, 2023
I've spent countless hours writing cold emails and I've learned one thing: people don't care about you.
They care about themselves and how you can help them.
The biggest mistake in cold emails is making it all about you.
Stop talking about your company, your product, and your achievements.
Start talking about their problems, their pain points, and how you can solve them.
Use personalized lines and make them feel like you're talking to them directly.
Add value in the first few lines and give them a reason to keep reading.
And remember, people are busy. Keep it short and to the point.
Make your cold email all about them and you'll see a higher response rate.
November 4, 2023